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Little Arthur™ was founded in Denmark in 2010. We are based north of Copenhagen, Denmark, and have over 20 years of experience in the baby products industry.

Our experience includes leading global brands, international retailers and specialist manufacturers. We are huge fans of safe and high-quality products in great design, ensuring the best materials and superior quality. We have carefully designed, produced and selected some of the best products to help parents soothe and comfort babies during their first years. We have designed and produced our own collection from Denmark under the Little Arthur™ brand, which includes premium baby products aimed for babies 0M+.

As parents ourselves we only want the very best for our own children and know first-hand the joy and great responsibility of having children.

Little Arthur is a registered trademark of Atlantic Baby Group. Atlantic Baby Group was founded in Denmark in 2010 and the collection is sold in over 20 countries.